In the 1970s and 1980s, a hatchback and a coupe were produced under this name. Today the brand is reinterpreting the concept with a modern SUV featuring a coupe-like silhouette. Production is scheduled for 2026 at the Melfi plant, with sales starting by the end of the year offering hybrid and electric powertrains.
Platform and Technical Foundation
The new Gamma is built on Stellantis' STLA Medium architecture. This platform is designed for mid-size vehicles and supports both fully electric and hybrid power units. It already underpins models such as the Peugeot 3008, Peugeot 5008, Opel Grandland and the next-generation Jeep Compass.
Several powertrain options are planned for the Gamma. The hybrid lineup is expected to include a 1.2-liter engine with a mild-hybrid system producing 145 hp, paired with a six-speed dual-clutch automatic transmission. Electric versions will feature an electric motor rated at 170 kW (231 hp) with battery capacities of 74 or 97 kWh. The maximum range is projected to reach approximately 700 kilometers.
A plug-in hybrid producing around 200 hp with an electric-only range of roughly 90 kilometers is planned for a later stage. A sporty HF version with dual electric motors and a combined output of approximately 350 hp has also been announced.
Body Style and Dimensions
The Gamma will serve as the brand's flagship model. Preliminary information indicates a body length of around 4.70 meters. The vehicle blends crossover and coupe elements, combining increased ground clearance and substantial proportions with a sloping roofline and a distinctive rear profile.
The body features emphasize the model's contemporary character:
- concealed rear door handles integrated into the pillars;
- pop-out front door handles that sit flush with the body;
- a rear spoiler and pronounced diffuser;
- narrow LED taillights with vertical elements.
Design and Light Signature
The first official teaser revealed the brand's signature lighting graphic. A vertical LED strip is positioned on the trunk lid, topped by a horizontal light element. The front end continues the theme from the Pu+Ra HPE concept: a distinctive grille with a stylized 'cup-shaped' outline is paired with a slim LED light bar along the upper edge and an additional vertical element in the center.
Winter test prototypes have confirmed the crossover nature of the new model. The headlights are located in the lower section of the front bumper, and the design includes active aerodynamic shutters for improved efficiency. The roofline flows smoothly into a compact spoiler, creating a dynamic profile.
Production and Positioning
Assembly of the new Gamma will take place at Stellantis' facility in Melfi, Italy. This plant is being prepared for the production of several STLA Medium platform models. Lancia expects that bringing back the Gamma name will strengthen the brand's position in the mid-size segment and allow it to compete with contemporary coupe-crossovers from European manufacturers.
Conclusion
The new Lancia Gamma represents an important step in the brand's renewal. The model combines a modern platform, a wide choice of hybrid and electric variants, and expressive design inspired by the Pu+Ra concept. The return of the historic name in a coupe-crossover format reflects the marque's ambition to establish a strong presence in the mid-size segment by blending tradition with contemporary technology.
